Fortune Turkey’s “Most Influential 50 CMOs” survey covers highest level managers who represent the marketing function. Each year, Turkey’s Most Influential 50 CMOs, who are noted for their performance are determined within the framework of the criteria specified by the Research Advisory Board composed of industry experts and academics.
2021 survey results were announced in the March 2021 issue of Fortune Turkey journal, the Award Ceremony for Most Influential 50 CMOs will be held with the participation of senior executives who led the transformation in the business world on March 23rd in the CMO Summit 2021.
“Soydan has been continuing her career in marketing, which started as a product manager in 1993, for 28 years without interruption. She has managed the transformation of a single channel promotion model based on face-to-face physician visits into multi-channel marketing in the pharmaceutical industry. She has managed both local and global brands. Soydan manages a team of approximately 520 people as the Pharma Commercial Group Director of Nobel İlaç.”